Marty McDaniel, CHA
Second-generation hotelier · Certified Hotel Administrator
Marty McDaniel, CHA
Hospitality executive. Operator. Advisor. Board leader. Nearly four decades spent fixing what matters, building what lasts and asking the question polite reports tend to avoid.
38+Years in hospitality
$90MRevenue scale led
25+Hotels renovated
12+Hotels built
Explore
Experience, organized around the decision you need to make.
01
Story
The operating foundation, leadership philosophy and destination-level perspective behind the work.
Open page →02Experience
Nearly four decades across operations, development, turnarounds, capital projects and complex assets.
Open page →03Board Leadership
Practical governance, disciplined oversight and an operator’s view of enterprise performance.
Open page →04Writing & Media
Published insight, industry coverage and useful thinking without the jargon soup.
Open page →Start a conversation